Terms of Service

Welcome to Elite Beauty — where beauty is more than skin deep. These Terms of Service ("Terms") outline how we run our business, what you can expect from us, and how we expect our community to interact with our site and services.

By accessing our website (elitebeauty.co.uk) and/or purchasing a product from us, you agree to be bound by the terms and policies below. These terms apply to all users of the site — including visitors, customers, browsers, merchants, or anyone engaging with our content or services.

Please read them carefully. If you don’t agree to these terms, we kindly ask that you refrain from using our website or making a purchase.

Our store is hosted on Shopify Inc., a secure e-commerce platform that allows us to offer our products and services online with ease, privacy, and transparency.


1. Our Promise to You

At Elite Beauty, we’re not just here to sell lashes — we’re here to elevate your experience. From our product quality to our customer service, our mission is to help you feel confident and empowered every step of the way. These terms help keep that promise clear and fair for everyone.


2. Online Store Terms

By using this site, you confirm that:

  • You are at least the legal age of majority in your place of residence; or
  • You have obtained consent from a parent or guardian to use this site.

You agree that you will not use our products or services for any illegal or unauthorized purpose. You must also agree not to violate any laws in your jurisdiction while accessing or using our site (including, but not limited to, copyright or privacy laws).

Any attempt to exploit or misuse the site or our services may lead to immediate denial of service or legal action.


3. Product Descriptions & Availability

We take care in providing detailed and accurate descriptions of our lash products — from shape and weight to wearability and finish. However, as each user’s screen or device may display colours and textures differently, we cannot guarantee exact visual accuracy.

Our products are:

  • Designed for personal cosmetic use only
  • Made with soft, lightweight materials for comfort and versatility
  • Available in limited quantities — restocks may vary depending on demand

We reserve the right to discontinue any product at any time, without prior notice.


4. Orders, Billing & Payments

When you place an order with us, you agree to provide:

  • Full, complete, and up-to-date billing and shipping information
  • Accurate payment details, including a valid payment method
  • Permission for us to process your order and send relevant email notifications (such as confirmation and tracking)

We reserve the right to:

  • Cancel or refuse orders that appear suspicious, fraudulent, or violate these terms
  • Limit quantities per person, household, or order
  • Contact you using the email or phone number provided if adjustments are required

All prices are displayed in GBP (£) by default unless stated otherwise. Local taxes, VAT, or currency conversion may apply depending on your location.


5. Products or Services

Our lash products may be offered exclusively online and are available in limited quantities. We do our best to accurately represent the look, colour, and style of each item, but we cannot guarantee that your screen’s display is exact.

We reserve the right to:

  • Limit product sales to specific customers or regions
  • Limit quantities per purchase
  • Discontinue any product at any time
  • Refuse orders that appear suspicious or violate our terms

We do not guarantee that all products will meet every individual expectation — but we aim for quality, consistency, and customer satisfaction with every lash.


6. Billing & Account Information

We reserve the right to refuse or cancel any order at our sole discretion. This may include:

  • Orders placed under the same account or card
  • Orders using the same shipping address
  • Large or suspicious purchase volumes

You agree to provide accurate, complete, and current information when making a purchase and to update that information promptly if anything changes.

Please review our Returns Policy for more information on cancellations or refunds.


7. Shipping, Delivery & Responsibility

Once your order is placed, you’ll receive a confirmation email, followed by a shipping notice once your lashes are on the way. Delivery times may vary depending on your location, time of year, or unexpected courier delays.

Please note:

  • We are not liable for delays outside our control (postal strikes, weather, customs, etc.)
  • If incorrect shipping information is provided, we cannot retrieve or redirect the parcel
  • Lost or stolen items marked “delivered” by the courier must be resolved with the courier directly

Please refer to our Shipping Policy for more details.


8. Returns & Refunds

Due to the hygienic nature of our lash products, we do not accept returns or exchanges unless the item arrives damaged or incorrect.

If something’s not right with your order, please email us within 7 days of receiving your parcel, along with a clear photo of the issue.

Our aim is always to resolve any concerns with kindness, transparency, and care.

For full details, visit our Returns Policy.


9. Promotions & Discount Codes

From time to time, we may offer exclusive promotions, sales, or codes to help you save. These offers:

  • Cannot be applied to previous orders
  • May be subject to minimum spend requirements
  • Are valid only during the promotional period and cannot be combined unless stated

We reserve the right to remove or modify a promotion at any time, especially if misuse or code sharing occurs.


10. Optional Tools & Third-Party Services

To enhance your experience, we may offer integrations like currency converters, review tools, or analytics platforms. These services are managed by third-party providers and come with their own terms and privacy policies.

Use of these tools is entirely optional and at your own discretion.

We are not responsible for:

  • The content or security of third-party sites
  • How your data is handled by those external platforms

Always read their policies if you’re unsure.


11. Errors & Omissions

Occasionally, there may be errors on our site — such as typos, price inaccuracies, or product description issues. We reserve the right to correct any errors and update or cancel orders where necessary, without prior notice (even after an order has been placed).


12. Prohibited Use

You are not permitted to use our site or its content:

  • For any unlawful purpose
  • To solicit others to break laws
  • To infringe on intellectual property
  • To submit false information
  • To upload malicious code or track others
  • To spam, hack, or disrupt services
  • For any obscene or harmful intent

Violation of these terms may result in suspension or permanent ban from our services.


13. User Content, Reviews & Submissions

We appreciate your feedback and encourage authentic reviews, photos, and comments. By submitting content to Elite Beauty (whether through our website, email, or social platforms), you grant us permission to:

  • Share, repost, or use your content across our channels
  • Use your written reviews in marketing material (with or without your name, based on your preference)

All user-submitted content must:

  • Be respectful, accurate, and original
  • Not include any offensive, discriminatory, or harmful language
  • Not infringe on the rights of any third parties

We reserve the right to moderate or remove content that violates our community guidelines or these Terms.


14. Indemnification

You agree to indemnify and hold harmless Elite Beauty and its affiliates, staff, partners, and service providers from any claim or demand arising out of your breach of these Terms or your misuse of the Service.


15. Privacy & Data Handling

Your privacy matters. All personal information submitted through our website or during checkout is handled according to our Privacy Policy, which explains:

  • What data we collect
  • How it’s used
  • How we protect it

Read the full policy here to learn more.


16. Termination

These Terms remain in effect unless and until terminated by either you or us. We may terminate your access if you breach these Terms. All obligations that arose before termination will survive.


17. Entire Agreement

These Terms, along with our Privacy Policy and other policies linked throughout our site, constitute the full agreement between you and Elite Beauty.


18. Governing Law

These Terms are governed by UK law and any disputes will be handled under the jurisdiction of the United Kingdom.


19. Changes to These Terms

We may update these Terms of Service at any time. You can always review the current version on this page. Your continued use of the site means you accept any changes.


20. Contact Us

If you have questions or concerns about these Terms, we’re here to help.